LeadValueAI by controlthrive
Now available for all Google Ads campaigns

AI-Driven Lead Value.
Optimize Ad Spend.
Focus On ROAS.

AI-powered lead value prediction. Stop optimizing for CPA when ROAS is what matters.

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+19%

More conversions from the same ad spend

-17.5%

Lower cost per acquisition

27%

Higher conversion rate

How it works

Four steps to optimize your ad spend

1

Data Integration

We connect to your CRM, Google Ads, and sales systems to build a unified view of your customer journey.

2

Value Prediction

Our machine learning models analyze your historical data to predict the future value of each new lead.

3

Google Ads Integration

We feed these predictions back to Google through its target ROAS bidding system for immediate optimization.

4

Continuous Improvement

Our models automatically retrain on new data, continuously improving your marketing ROI.

The problem

Not all leads are created equal

Standard Google Ads campaigns optimize for lead generation without considering the actual value those leads bring to your business.

The Google Ads Problem

Google treats all leads equally, optimizing for quantity rather than quality and value.

The Sales Pipeline Gap

Valuable conversion data comes too late in the sales cycle to inform your bidding strategy.

The Revenue Impact

Companies leave 15-30% of their marketing ROI on the table by not targeting high-value prospects.

The solution

Lead Value Prediction

We connect advanced machine learning with Google's bidding system to automatically optimize for lead value, not just lead volume.

Google AdsCurrent ApproachSame Budget for All LeadsOur ApproachBudget Flows to High-ValueResultWasted SpendResultHigher ROASResultResult
The lead value prediction system we implemented was the single most impactful marketing technology investment of the year, delivering a 3.2x return within the first quarter alone.
Marketing Director, Leading SaaS Company
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Find out more

A phased approach to ensure your success at every step of implementation.

Audit & Assessment

Understand your optimization potential

  • Data readiness evaluation
  • Campaign structure analysis
  • ROI potential calculation
  • Implementation roadmap
IDEAL FOR

Who benefits most

SaaS & Subscription

Companies with free trials, freemium models, or multi-stage conversion funnels.

Lead Generation

Businesses with sales cycles longer than one week from lead to purchase.

Google Ads Spenders

Organizations spending $50K+ monthly on Google Ads campaigns.

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Book your free consultation

Select a time that works for you and let's discuss how LeadValueAI can transform your marketing ROI.